ABOUT US
Trusted by the world's favourite brands
We’re an influencer marketing agency that thrives at the heart of culture, data, and creativity.
Our approach is simple: we create for people. That means putting real human connection at our core - from how we build campaigns to how we collaborate with creators, brands, and audiences.
We help brands show up with substance. Our work is insight-driven, creatively sharp, and built to deliver more than just vanity metrics - whether you’re after reach, engagement, or real growth, we’ve got you covered.
We build campaigns that spark conversation, drive advocacy, and connect brands and viewers to the moments that matter.
OUR HISTORY
Born in São Paulo in 2018 by friends Caio Dominguez and Felipe Colaneri, LOI began as a fully bootstrapped venture, and quickly outgrew its founders’ living room. Today, we’re a team of over 100 collaborators across Brazil, Mexico City (our LATAM hub), London (serving Europe), the United States, and Australia.
Our global footprint and creator-first mindset have powered campaigns for more than 300 brands, L’Oréal, Hinge, McDonald’s, Heinz, Airbnb, Zeiss, Rappi, Nissan, and many more - and we’re proud to serve as a creative partner to both TikTok and Meta.
In the past year alone, we’ve hired over 2,000 creators and produced 3,000 pieces of creative content, fuelling double-digit growth for three years straight and setting the stage for continued expansion in 2026.
With a horizontal management model and an agile hybrid-work culture, LOI combines local expertise and global scale to deliver outstanding results in every market we serve.
